As more people start to focus more attention on being environmentally responsible, many companies like Vida e caffé are following suit, and in the process, enabling customers to make a difference too.
They are supporting Pure Planet, an initiative which advises individuals and companies about everyday things they can do to reduce their negative impact on the environment. Car-Free-Friday, for example, encourages people to find alternative ways to get to work for just one day a week. Vida e is backing the initiative by rewarding participants with a cup of coffee and Adidas Original gear.
So over your next cup of Vida e coffee, sign up and tell us at Supernews how you are getting to work on Car-Free Friday. You just might make the headlines!
Pure Planet: //www.pureplanet.co.za/